DB Schenker supports education-focused CSR project

Posted by Daily Shipping Times on 01-06-2017        Tweet

“Company contributing INR 60 Lakhs Towards Project Light”

GURGAON: In a significant step towards improving education of underprivileged children, Schenker India, a leading logistics player, has taken a step further in its project – Towards Light in association with social welfare organization Aident (NGO partner). The Project Towards Light is based on glaring gaps that are being shown in the school going children from the marginalized section of society of grade IV and V in their desired level of learning and actual learning achievements and providing them customized accelerated coaching and better education facilities. For the past two years the company has been investing similar contribution into the field of CSR and this has also been inculcated into the value system of our employees as well who at every occasion / initiative participates whole heartedly for the cause.

As a part of the company’s CSR initiative, Schenker India would be contributing INR 60 Lakhs (approx) to this project for this year. With this contribution, Schenker India along with NGO Partner would be providing remedial classes for over 600 students, computer education through a computer lab with 20 computers, library with books, teaching learning material, curriculum & syllabus design for accelerated learning, teachers training for quality education by internal and external resources, community mobilization / parent teachers meetings etc.

An annual event was organized in which 1600 school children participated from three MCD schools in Delhi. The program started off with a painting competition so as to encourage creativity in children. Prizes comprising badminton rackets along with certificates were awarded to meritorious students including consolation prizes. To further encourage children towards studies, school bags and water bottles were also distributed to all 1600 students.  In order to ensure access to safe drinking water for children round the year, water purifiers cum coolers were gifted to these schools.

The major highlight of the program was and is our commitment to drive this initiative / cause to provide Remedial Education (with Computer education & Library facilities) to MCD school’s underprivileged children of Class IV – V and to improve the quality of education available to over 600 targeted underprivileged children. Also it was a proud moment for us as the CEO of the company Mr. Oliver Bohm distributed some of the gifts and had lunch with them. The entire program was attended apart from Mr. Oliver Bohm, by Ms. Renu Bohra - Director HR, along with Ms Jyotsana Saxena - DGM HR, and Mr. Gaurav Chopra - Marketing Manager and other employees of the organization.

Reflecting on the significant development, Mr. Oliver Bohm, CEO, Schenker India Pvt. Ltd, said, “Access to education and its quality is extremely important for a Country’s economic and social growth. Most children coming from underprivileged backgrounds lack learner motivation and basic facilities like access to clean drinking water, school bags and uniforms among other things. These factors impact the overall learning experience leading to limited cognitive development or worse, dropouts. At Schenker India we are committed towards addressing the challenge at a grassroots level. With the help of our NGO partner, we are attempting to help underprivileged children by making learning fun through remedial classes and providing better facilities to schools to make pursuing education a meaningful exercise.”